From
4 Colliding Generations
in Our Work Place - How to Fix the Clashes for Profit Our current business flight plans are being interrupted
with generational turbulence. The flights of the people
in our organizations are being jostled by inaccurate
messages, deeply rooted ideas and thought processes
that are not consistent with the current four generational
inhabitants of our companies.
These 4 generations are into our workplaces and we must
be focused to create profit and harmony form this mix.
They are not used to or hearing communication and strategy
in equal ways. Each generation views the business world
differently. These differences impact our ability to
drive forward the strategy that current business approaches
need.
Our goals and objectives here are to:
- Understand what is causing this turbulence- learning
the key components of the generations
- Who are they
- What do they stand for
- What is important to each
- How do they differ
- Understand how to attract and
manage them differently
- How to recruit these four different
generations
- How to orient
- How to train
- How to motivate
- Further it is important to understand
the concept of “clash” points.
These clash points cause retention challenges, training
challenges, productivity challenges and above all performance
challenges
There is a new diversity --- it is about generations.
Where as in the recent generational past the diversity
issues have been about minorities, women, cultural
and lifestyle issues; there is change. No longer are
these the only diversity to face---to these generational
groups it is now also focused on the generational diversity
how they inter- relate.
In brief the four generations are Traditionalist, Boomers,
Gen X / Y, and then a newly emerging group the Millennial.
Tradionalists
Traditionalists reflect ageless thinking– generations
dating back to 1900-45. These are Children of the new
deal and the 20’s who are uniformly loyal hardworking
patriotic, and believe deeply in situations and the legacies
the represent.
This group also is characterized by makes that had military
experiences and learned a top down management style that
has impacted organizational growth for many decades.
There are frequent organizational clash points because
Boomers have challenged and shaken the status quo for
the most recent 30 year period and Tradionalists have
struggled with the up hill battle to maintain the status
quo yet, at the same time make room for the boomers they
have had to accommodate. It has not been an easy adjustment.
- Tradionalists have defining moments,
- World War II
- Seeing home life change to the suburbs-
moving away form traditional family locales •
- The
change in media focus from movies and radio to TV
- The
death of FDR
- Their generational personality
- A desire for consistency
and uniformity
- The desire for things on a grand scale
(government to the rescue)
- They like to conform
- A willingness to focus on appropriate
topics which are more comfortable
The Tradionalists
personality demonstrates that they are past oriented
and history focused. This group by
and large has had a definite “moral” sense
of what is right and wrong, has led conservative spending
styles and focuses their lives ion a pot of gold at
the end pf the rainbow existence. Traditionalist markings are affirmed by a widely conservative
dressy style of clothing in business; they save and prefer
cash, and read “Readers Digest” “Time” and
the “Wall Street Journal”. These are publications
that have had multi decades of wide acceptance and are
the bastions of Tradionalists thinking. These traditionalists
base their business judgments on the trusted “Bibles”
As a leader of this group you must select the correct
motivating messages. First it is critical to support
that you value the experiences they have shared and can
provide. Allowing others to hear the respect provided
to this generation is critical. They truly respond to
the fact that perseverance has been respected rewarded.
Their long term results are their proudest accomplishments
they have struggled and paid dues to get where they are.
They in fact struggle with the fact that other generations
do not have the fortitude to sit and wait for the results
this generation has worked so long to achieve.
Boomers
Boomers– born 1946-1964 are the largest generation
ever born and are now approaching 60. It is a generation
focused on status, visible achievement and the willingness
to “let it all Hang out’ It is the very first
generation to outwardly rebel and upset the status quos.
This generation has pride in the fact that it has bucked
the establishment and has achieved over the misguided
embarrassments of it’s’ traditionalist fathers,
they fought the bad decisions that were the resulting
Vietnam era and Watergate.
This generation has driven consumerism to the point
where status and attainment drove their mission. This
generation has been the focus of every major product
for the past 25 years, now causing many companies to
think how to appeal to the product demands of the aging
baby boomers.
The Boomer characteristics are led by unbridled optimism
coupled with the vivid unrealistic belief they are not
going to age. They have had a fiercely competitive spirit
with a challenged drive to unseat their Tradionalist
leaders in business. Boomers fought for the corner offices
these Tradionalists cherished. To get there they have
challenged the chain of command continually, and based
upon their anti establishment nature worked in overdrive
to change authority and challenge traditional organization
strategies. This potential clash of why fix what is not
broken, is presented in the in the books, Good to Great
and Built to Last. The companies that could not respond
to reactive and creative challenges in their thinking
have languished under the top down management styles
of many traditionalists, while the organizations that
could accept internal redirected challenges have thrived.
As Boomers are a political heard they too often were
willing to accept the teaching of the Tradionalists at
the risk of re-inventing their industry. The Real estate
industry is certainly indicative of that thinking. This
industry operates more on the way we have always done
it than almost any other.
Boomers to drive their place in business have created
the largest scandals in corporate history, and were so
driven by the symbols of success that they lost a moral
and ethical focus on business reality. The symbols of
achievement have become so powerful that the Boomers
has almost become secretive and fearful of passing the
reigns down as it would (based upon their experiences
of overcoming Tradionalists) not allow them to continue.
Critical to understand, this is the generation that does
not believe it will ever retire. They are not going anywhere
at least in their minds.
Boomer thinking was led by defining moments that changed
societal thinking. The continual assassinations of Presidents
and other leaders in the 60’s led Boomers to question
far more deeply the values they were being raised with.
Never before had a population of people seen violence
broadcast nightly in a living room and then see unedited
the horrors the world could create live as they happened.
Seeing riots over race and new ways of thought were for
the first time broadcast live. As a result, the boomer
believes in being anti establishment at it’s’ core.
They must break the rules they were raised by.
The Boomers then no longer accepted the peaceful outlook
of the Tradionalists generation, This very status quo
Tradionalist thinking in business, lead to the first
true generational clash.
In the work force this is the first generation of women
that were raised to go to work and contribute equally
as men. Tradionalists found this to be a clash point
and in fact was significant struggle for two decades.
This has now only shifted as the issue as women in the
workforce has become so acceptable.
The Real Estate Industry was one of the first to recognize
in dramatic ways that the women in the population often
out performed their male counterparts. In the traditionalist
era this was an eye opener. To the Boomer it was a common
place reality. As diversity issue challenged the work
place Boomers were the first to recognize diversity as
real, challenged acceptance of lifestyle options and
relationship alternatives to be okay and broke down the
Tradionalist vision of what was correct. Too many Tradionalist
broker owners even used to request husband/ wife interviews
to validate that a candidate had the support of the spouse.
Today that is an out of place icon of the 1950’s
June and Ward Cleaver thinking. That model is not the
ideal of the boomers. Boomers were the first generation
to accept divorce and relationships out side of marriage
as a valid alternative.
Boomers have distinct traits. They first of all see
themselves as the stars of their own show. They are highly
focused on teamwork and being recognized as achieving
by the symbols of success they bestow upon themselves.
Boomers worked so hard to be anti establishment they
created an establishment more political than the one
they were raised in. They are after personal gratification
at a very high cost, often driving questionable practices
at the cost of achieving. This group also is one to search
for truth and inner meaning; does deep soul searching,
and will not tolerate unhappy relationships. They shed
that which makes them unhappy. This group put career
above family and personal lives to achieve. The reality
is this group drinks juice daily to tell themselves how
cool they really believe they are.
Comparing Boomers and Tradionalists
Tradionalists
- Followed expected roles
- Were loyal to their companies
- Were willing to be
disciplined, patient and wait for rewards
- Played
by the rules
- Redefined roles and promoted equality
- Kept unfulfilling
relationships
Boomers
- Sought immediate gratification
- Manipulated their
roles to meet their own needs
- Shed the relationships
that had no meaning
- Broke the rules
- Worked to create sexual equality
in the workplace
Motivating a Boomer In the workplace how does one then motivate a Boomer?
First, while focusing on the “star” mentality
needs of this group focus on the how important they are
to the business. Reinforce the constant value they bring
to the organization, focus on the unique accomplishments
they bring and focus on how needed they are. In the Real
estate industry this could send chills to the bones of
Tradionalist office managers. This is an extremely needy
approval oriented group. They need constant stroking.
Boomers bring terrific assets to the work environment.
They readily are service oriented. Primarily as they
as so consumption focused they recognized the need for
service. They are willing to provide it as well as give
it. They are frustrated by organizations that do not
truly provide a service model as they respect it. This
group is truly driven and will go the extra mile as they
expect hat in return. As they are good team players they
like to see results, but at the same time they are not
going to typically tune into number based realities.
Boomer liabilities arise around accountability and the
ability to direct to a disciplined strategy typically
that are numbers focused. This group is spending minded
not budget minded. This caused Tradionalist clash points.
They are a judgmental group, self centered and truly
examine results in terms of their needs first.
Boomers are motivated by being involved with “in” things;
consumerism and a buy now pay later mentality. This cause
severs clashes with traditionalist thinking.
Traditionalists perceive Boomers to be to loose “lipped” about
things they shouldn’t, self absorbed and resentful
of older leadership in their work place. Xers on the
other hand see Boomers to be workaholics that are political
vultures that get sidetracked by the fad of the week
without purpose. They then create lower generational
clash because they will not willingly relinquish their
roles to the next group. They fought too hard to get
to where they are.
Perceptually of boomers Tradionalists believe
- They
talk about things they shouldn’t
- They are self
absorbed
- They resent me (the Tradionalist who has
been there)
Xers on the other hand believe of Boomers that:
- They
are self righteous
- They are workaholics
- They are too political
- Into the fad of the week
Generation X Gen X (and y cuspers) is a poorly defined generation.
These are the media babies who were latch key kids, left
on their own and never remember having to wait for anything.
They played Atari for hours, relied on VCR’s for
entertainment, and learned to eat on demand because of
the use of microwaves.
This generation was raised by working mothers who often
delegated parenting responsibilities to day care providers,
friends and family. This generation was raised by a group
of parent’s that made the decision to have it all.
The children were often shuttled off to activities by
others and had their parents drop in showing support.
Yet this generation who had so much provided for them
is socially challenged as their time were occupied by
using toys, watching TV and other similar media that
became the baby sitter. Their ability to interact socially
is not as comfortable as their previous generations have
demonstrated. They are peer focused but do not develop
social skills to use upwardly- especially in the work
place.
This generation had few heroes. In many ways they had
the innocence of childhood taken from them because
they had to face adult issues early on. The rise of
AIDS in the 1980’s created the need to have mature
discussions with children. These children were often
not prepared for these discussions.
As this generation also was involved in homes of divorce
they often became confidants of their parent which has
impacted the long term focus on Gen X relationships.
They are by and large marrying later; the average age
now for marriage is exceeding 27.
The gulf war--- America victorious— lead the generation
into a sense of false security; there was a sense that
America could be undefeated forever. The reality is they
are adrift because they have no real defining moments,
yet culturally they have technology on their side and
address doing common task in ways older generation have
not widely felt comfortable accepting.
This generation is also facing an implosion of the American
dream. They often still live at home with Mom and Dad
as they can not afford the luxury of homes as they are
building careers. Their parents even like having them.
A new generational event! Mom and Dad have even enabled
a financial dependency by providing the luxuries that
are craved and not yet earned.
Gen X core values are vastly different form their predecessors.
They were raised to accept diversity at all costs. They
do not see racial and ethnic challenges the ways their
parents have. They see a global community demonstrated
by the ways in which they communicate. Chatting on the
internet is a worldwide experience so they see a far
broader community. According to a recent Wall Street
Journal article on this issue, this generation cares
more about quality of life than pay checks. Quality of
life is number 1 above all else.
As their parents worked and toiled, putting career first,
this group truly seeks balance in life. They do not see
value in dated corporate values. The fact that they see
techno literacy as a requirement of life redefines the
expectation of what the work day can look like. This
generation is bent on a fun life experience, focusing
on a self reliance that their parents have required them
to have. The challenge is many of this generation have
not had to face the same accountabilities as their parents.
To motivate a GEN X you must make them feel self reliant.
Your organization can not be so top down that they feel
micro managed. They want balance. They see their peers
as a group to depend on as they often feels their parents
have been too busy and self absorbed with achievement
to really tune them in. Their idea of time and space
is very irregular as compared to the Tradionalist/ Boomer
model. They do not see the need for strict 9-5 discipline
yet need focus and goals to define their progress.
Gen X does not recognize the value of authority for
authority’s historical presence. They are truly
skeptical of institutions. The companies they have been
told to trust are no longer trustworthy. They have witnessed
friends parents toil in a job to be downsized, they see
companies fail, see retirement dreams become improbable
and have found the biggest companies come out of the
internet. Google is a hero company to this generation.
They like the informality that flexibility can provide.
At the same time discipline and creative structure are
critical. They also believe quite specifically this is
just a job period.
Defining moments for X’ers are far more sociological
than in past generations. They have been defined by a
group that has felt that “Sex and the City” and
Friends was mainstream Television. No adults were ever
portrayed positively in those series. They were raised
in an era of “well the President did it” and
this has set a moral tone that there is nothing in the
world that is not okay.
The fate of 9/11 brought reality back to a group that
never felt insecure; the vulnerability they feel is penetrating.
The real estate appreciation of the recent three years
has now set them into a belief that there is not real
future of the American dream for them. This is a by and
large very disillusioned generation.
How they differ from boomers
Boomers - Fight Authority
- Believe in media
- Workaholics
- Political at work
- Nostalgic for the 60”s
Xers
- Go around authority
- Avoid the media limelight
- Don’t want to be
labeled
- Corporate Politics wastes time
- Hate the past
Gen X on
the job is not all fun and games. They bring a wide variety
of assets
Assets - Adaptable
- Techno savvy
- Independent
- Unintimidated by authority
- Creative
They do however have a unique set of liabilities.
Liabilities
- Impatient
- Poor people skills
- Inexperienced
- cynical
Because of their unique approaches they can
have true dialogue Clash Points to Traditionalists
and Boomers Clash
- They have no work ethic they are a bunch of
slackers
This group is not focused on a 9-5 life
style. In the real estate industry this group
may be content to work
at home on their computes at 9:00 PM and present
their contracts at a Starbucks. This is not
the traditional
approaches of Boomer and Tradionalist peers therefore
the misrepresentation that they are slackers. They
just get work done in different times and space. Clash
- So I told my boss “if you are looking
for loyalty buy a dog”
By and large this
generation is seeking portable careers and
solid résumé growth. They are
not looking to career anywhere as they have
seen form previous
generations
the reality of what that does not bring. This group
will move quickly upon their perception of a better
growth
opportunity. This is not a group to focus on loyalty. Clash
- “A hiring bonus you are too wet behind
the ears for a hiring bonus"
Remember, that this group was
reared in the age of stock options for performance.
Many became Wealthy off of the
options they chose, however that bubble has burst yet
they still believe that the bonus is a trade of for
wages! Clash
- "I have a new rule no meetings after 5:00
PM I have a life”
The Xers group also does not see structured
meetings as a real value. They prefer teleconference,
email, and
no traditional meting formats. They truly crave their
personal time as they have seen their parents sacrifice
and then be down sized. They do not want to work for
the career at all costs. Clash
- She wants a career map- how do I know?
The Gen X group
truly is looking for the line of travel--- if I do this
here will that get me ! They truly are
looking for a feature –benefit career path. They
want to see a strategy to the journey they are talking.
They do not believe in paying dues. They want the focus
on wherever they will go, how they will get there and
what tasks are valuable to visit they can reach their
next station in career building. Clash
- " If I hear we tried that in 87 one more time….".
The X’er is not at all history focused. They want
to understand they can make a contribute to the organization
with new ideas. The focus on history is an instant turn
off. Clash
- The new concepts of career pathing are critical to this
“I want to be”……the most important
message is a focus on career path. They turn off on the
realities of stalled stand still careers will not make
this group linger in a waiting mode. They want a real
partner who is going to move them forward.
Clash Avoidance …Motivating
messages for xers.
- “Do it your way and lets see the results”
The
Xers needs to hear that they can certainly try it in
a way that can get a result that they have created.
The boomer / Tradionalist is often not equipped to
do something in a new way that Xers can achieve.
- “The hardware and software is the newest
to get it done”
If you are not technologically focused
and advanced, you will just not motivate the Xer.
The more up to date
you are the better they will achieve.
- “There aren’t any rules here”
The
more creative the organization is about getting a
result the better the Xers results will be.
- “We’re not very corporate”
This
is a powerful asset. The route to decision making
is critical. If it is complex and challenging Xers
will turn off instantly. They want a quick clear
cut path to answers and decisions.
The Xers wants
freedom and flexibility to get a result on their
terms.
Clash Points
Reward me for productivity- not tenure
Xers want to know clearly that they are valued for what
they add, not how long they have been there. This goes
in the face of the boomer and traditionalist who believe
you need to pay your dues and earn the right
Clash point comparison-
- Tradionalists- seek long term reward
- Boomers- want
to retool continually adjusting as they go to the dismay
of the tradionalist
- Gen X - renew by being flexible
- Millenials-recycle
through out all the old “stuff”
What others think
of Xers’
Tradionalists
- They don’t know enough
- They don’t respect
experience
- They don’t follow the rules
- They don’t
know what hard work is
Boomers Think
- They are slackers
- They are rude and have no social
skills
- They want to do it their way
- They think the internet
is the solution
- They need to wait their turn
Truly this thinking is not what an Xers wants to be
a part of.
How Recruiting has Changed
If you are trying to reach people fewer than 40 they
clearly go to the web first. Yes, they are aware of your
company, yet they look for blogs and chat rooms about
the real world of your company first. If there are people
out there chatting about you, you should know that. Candidates
are connected to what is being said in the global community.
There are non valuable traditional messages that just
no longer are effective for an Xers. The size of your
organization has little value on its’ own unless
it is repositioned to provide a myriad of opportunities.
The history of the organization has no value unless
it is tied to constant growth and redirection of business
strategy. The traditions of the business are invaluable
unless your organization is recognized for re-inventing.
Your reputation has even less value as they regard venerable
organizations as dinosaurs that too often go out of business.
What was missing in these traditional messages is:
- Innovation
- New business dynamics
- Fast paced learning
- Coaching
- The ability to impact the way the business
is being done
Why would these generations
want to work for me is a critical question that needs
examination.
- What is the attraction to my company?
When examining
the value package of the organization there are real
how to work clash points. First of all
the value that someone perceived needs to be clear.
Xers and millennials spot phony value propositions
a mile
off--- they are cynical about traditional messages. Value Package Clash Points
- You say you are the biggest- 150+ offices everywhere
The Xers response---”man this must be the most
bureaucratic place outside of the IRS! Reposition the
challenge—size alone is not an asset. The asset
is more creatively that there are multiple working
environments with a myriad networking and learning
opportunities;
an intranet, internal blogging with a message that
says if you are working here and have interest you
can learn
and achieve.
- You say you have “we have great tools”,
but how do the uses of the specific tools passionately
enhance the business model. Then tools art empty unless
there is a truly dynamic point of view on how they
enhance the strategies of doing business in the
organization
and create vivid differentiation.
- Position the realities of what it is like to
work there. Discussions of the rapid successes
peers have achieved
are truly exciting to the Xers. This presents the reality
of what it is like to achieve in your business model
and enhances the relationship they are considering.
Xers want to believe your business arena is geared
to give
them success.
- If your company is just another version of
what exists already they will not buy into your
positioning. Talk
about peers that have succeeded. An Xer needs to believe
they are among a group of peers that have achieved.
And changed traditional business models. If they
believe
they will be the only ones they will have a difficult
time picturing themselves in your environment.
- Be open to questions about long range strategy.
An Xer agent recently asked a regional VP in
a large organization
what the strategy was for the next year in their business
model. The regional responded “our strategy is
to do business period”. The Xer was turned off
as he wanted an answer about how the company was going
to gain momentum in several key markets where they
were lagging, use techno strategy to attract business
and
create tech driven marketing tools. They answer given
made it seem they did not understand how they were
going to attract Xers buyers and sellers. The Boomer
regional
found the question to be far too unimportant to the
interview to answer and clash occurred.
- Managers need to reposition the typical response
that they are available -24/7”. The Xers
will ask by intranet, blackberry how? But they
are really thinking
the manager does not value their time? They may even
answer “well I’m not!”
Interview
Errors As the generations now face new dialogue needs there
are typical missteps
- Interviewers do too much talkingInterviewers
do too much talking
- They fail to position relevant
messages
- The interviewer needs to stop a focus
on the past- focus on future
- Learn where the
candidate wants to go-
In brief there are strategies to interview these four
unique groups.
When Interviewing Traditionalists
- Create respect by asking open ended future focused
questions
- Value time in work force, but they respect
authority and will not jump in. It is critical to
leave door
open them to talk
When Interviewing Boomers
- Recognize complex life responsibilities (kids in
college, aging parents) this is often called the sandwich
generation and they do feel it!
- Boomers want to appear
polished
- Boomers want to appear polishedBoomers want
to appear polished
- Boomers are always positioning-
remember that they are political by nature.
When Interviewing Xers
- Talk about the future
- Career pathing that is achievement
based must be a focus
- Focus on experiences that will
help them to their next step
- Appreciate varied job
/ career changes- they are proud of this
When Interviewing Millenials
- Future focus for sure as
they do not have much past
- Idea sharing
- They have dreams and realities that
do not always seem anchored
Where to Look Getting an interview is only half of the challenge,
Finding the new generations is bigger. You need to go
where they go. Do you go to Craigslist, Monster careers.com
to name a few? Most candidates in the younger age groups
do not use the classifieds in newspapers to locate opportunities.
YOU need to be where they are.
Orientation
Another unique challenge in the multiple generation
arenas is “How do we orient?”
Have we defined the expectations that the organizations
seeks. Is the format of the orientation a lecture format,
or a parade of those that think the new hire is ready
to hear hours not to mention days on end of company hype?
Are we boring new affiliates with details about our ancillary
services ? Better yet we should be teaching business
strategy from the start. How do we insure your productivity
is a new direction to take, the ancillary services provide
no value if the candidate can not understand how these
impact their personal growth. Are we presenting the recipe
for career success; or just telling history? Are you
creating excitement on the first day? The sparks leadership
creates on the first day last forever on the job. The
tone set day One is the tone the that lingers.
Orienting Tradionalists
- Focus on Why
this population segment is important
- Talk about how
they can get beyond feeling behind the times
- Expect
that They are polite respectful and appreciative
- They
need “pathfinders”
Orienting Boomers
- Usually boomers were
not oriented(after college) – they
just plunged in
- They are focused on the evolution of
the company and its’ impact on current business
not the history alone
- They want to hear corporate strategy-
what is the corporate direction
- How does this segment
fit in to the strategy? They are jaded by buzzwords
and fads- they want vision
of a business
difference
- They want frequent interaction with
leadership- not hours in classrooms
- On going touch
base points on progress
Orienting Xers
- Be aware that this segment
is into experience building to change jobs---
- Present
cutting edge workplace advantages
- They need reaffirmation
that the choice is solid--- they believe the jury is
out until they see the results
- Instant information
access– they do not want
sound bites; they want access to information (intranet
for
example)
- They want a real time feel for the organization---
they want interactive training
- Peer access path finders
- Career path vision
Orienting Millenials
- Clear strategy
to work related processes are critical
- Highly interactive
resources
- Opportunities to interact with high levels
of leadership
- Desire engagement not lecturing
- Want to learn what
to do but why it is critical for success
The way
we recruit is the way in which we retain. The revolving
door turns far
too
often far
too early- can
we retain those we need? Too many companies
have retention deficit disorder. The
fact we can
not get those we
hire quickly productive is a major industry
disorder.
The Retention
Clash Points
- Tradionalists –job changing
has a stigma
- Boomers-job changing
puts you behind the curve
- Generation
Xers – job changing is a
required career need
- Millenials– job
changing is a daily routine
Upon examination; these clash points will impact the
way those you hire will stay.
To focus on Retaining traditionalists, this is almost
too easy. They will not leave too quickly as it is against
their nature.
- If you are losing this group check the barometer
of your company as there might be something wrong.
- If the loyal leave there is a challenge
Retaining Boomers
- They believe in several
years in one place is a norm
- They Seek high profile
options– if these are
not provided then you have a challenge
- They seek high
potential
Retaining Gen Xers
- These are job hoppers
- They are looking for skills
that can motivate them to stay
- They want coached
autonomy
Retaining Millenials
Examine the turnover. What is really causing it? Usually
it is a management related issue based upon what is
not being provided. To finds out for sure have meaningful
exit interviews– not lip service. Explore the
reasons for leaving; better yet explore the reasons
that might have kept them there. A result can be tremendous
discovery. Where there is a glitch there is a niche
.What glitches have you noticed in the business arena
that could be prime for Xers?
Retention and Coaching Retention is also a feedback/coaching based issue. Giving
and providing feedback(or coaching) is not necessarily
an easy thing to manage.
The ability to provide feedback that is meaningful enables
the associate the ability to benchmark their performance
to both theirs and the corporate reality.
The four generations view receiving feedback
quite differently as well.
- Tradionalists-
no news is good news – shuns feedback
they just prefer to not have it.Tradionalists- no news
is good news – shuns feedback they just prefer
to not have it.
- Baby boomers– annually with documentation—”let
it all hang out”. Remember they see themselves
as very tuned in and do like sharing.
Gen X—”sorry to interrupt but how am I
doing”.
They are the continual feedback group
- Millenials- I
want it instantly
Feedback for Tradionalists is difficult.
Tradionalists do not give it easily nor do they wish
to have it.
For the Tradionalist in your midst they would rather
hear
nothing as they feel that no news is good news.
They will avoid feedback at all costs.
Feedback for boomers is easy as they were the first
as a generation to seek feedback aggressively... they
operated with a “hey man let it all hang out” attitude-
their mantra is that they were the first true generation
to self discover and explore openly and vividly. Being “uptight” is
bad to this group. For one not to share openly is a
very uncomfortable place to be for a boomer. Yet they are used to pushing Tradionalists to communicate
with them and they were also used to being shunned in
their attempts.
Boomers deeply seek a relaxed communication style yet
at the same time they do not practice totally what they
seek or preach. Boomers make a lot of noise about providing
feedback yet hide as well. Because Boomers often push
Tradionalists for the feedback they hate to give. Boomers
are used to receiving form feedback as well.
Feedback/Coaching for Xers is a more dynamic challenge.
First of all they expect a rapid continual feedback
style . They think fed ex is regular mail- so this
has to be really a fast rack comment. Once a day for
10 minutes for example is a suitable feedback approach
for a Xers. They communicate by email constantly so
managing Xers the supervisor must be prepared to meet
this sort of IM approach. They want feedback daily
with Instant updates. It is not being too needy it
is just they find a rapid comment to be part of their
daily life expectation.
When giving Xers feedback they are truly non-political.
Xers heard the quote in “THE GODFATHER”.
Behind every great fortune is a great crime”---
they are a cynical bunch. There is a lack of trust
in the establishment- therefore they want frequent
communication with leadership or they form mistrust.
Feedback strategies for millennials are even faster
than the expectation of their Xers peers. Have you heard
of the nanosecond is their sped desire? They are looking
for coaches to learn from and seek someone that can
guide them by bringing them out. They need and expect
constant feedback; silence equals disapproval.
Training
Training is another area that without examining the
generations there can be serious missteps. Most training
has been
positioned to be classroom style where someone talks
from a lecture vantage point and then “students “ are
expected to listen. The learning styles are uniquely
different, yet the clash points are obvious. Clash points on training
Traditionalists believe “I learned it the hard
way so should you.” They believe deeply in the
age old concept of paying dues. They expect that someone
will wait and listen and study all details to learn.
This is a broken strategy that although this works ion
the Tradionalist mentality it is not going to satisfy
the younger work force generations at all. Tradionalists
Like to be told exactly and will not challenge. This
group was raised on the school of hard knocks- nothing
comes easy. This is a distinct clash point.
For the Tradionalists…Provide confidence by recognizing
experiences. Without Creating confidence to receive coaching
messages the Tradionalist will shut down. For the Tradionalist
spoon feeding is almost a requirement. Break up concepts
into bite sized pieces bit focus on short term results
Boomers almost react to overtraining. They do not to
be trained too much on non productive related concepts
and they go elsewhere. these are the people that usually
did not read the game board interactions and wanted
to get stared right away- often loosing out of distinct
options for success, but frankly made progress by forging
ahead.
Boomers View training as a perk and reward for doing
well. Yet they want the answers to the questions. This
group greew up on Jeopardy--- They want “cliff
notes” approaches
Boomers need the facts quickly presented in mixed media
messages, and then want feedback create re-enforced positive
messages about achievement
It is critical to train Xers. The more they learn, about
beyond the job topics the more they stay Xers If you
do no offer continual opportunities to grow they will
leave. Continual opportunities mean a progressive dialogue
about core career techniques, opportunities to learn
about other business strategy that are enriching but
not solidly career focused. They Prefer multi media experiences-lectures
are not correct Problem solving based training is correct
for this group with group interaction they want a challenge
and a solution strategy worked on in a small group. This
is a challenge to traditionalists as they do not like
to share. Therefore the Tradionalist needs to be brought
out in this sort of environment.. highly interactive
Problem Solving with coached and debriefed results is
the strategy
This group did not learn in a traditional class room
so to motivate them they need to have multi task learning
approaches.
Millenials-continuous learning is a way of life. Never
want training to end. They Want constant retooling, news
ways to do the same old thing are important to them.They
do not want overheads– these date the training
instantly. The single media approach does not translate
well to this group. Project and case study learning based
upon coached solutions are the approach needed here.
Clash point avoidance for trainers. Most trainers are
not prepared to focus on how to reach the four groups
and as results are used most traditionally on Tradionalist
Boomer groups. The result is there is real potential
to turn off one or more of the younger groups It is
wise to Set rules early Provide credentials- and demonstrate
their value.
It is also critical to recognize the generational success
stories as an ongoing approach to the training” In
many ways the typical experienced trainer feels Who knows
more me or them? Believe it ir not although the training
is new the approaches to how information can be achieved
may actually demonstrate that there are some that do
know more.
For Xers in training, They need to recognize the accountable
factors They are moving faster than boomers are used
to- not to mention the Tradionalists; they want to clarify
your needs vs. the real wants. They may have a very different
perception of what they are looking for vs. what is being
provided. Teams are fine but not extra meetings and time
infringement without results
From a style point of view it is critical to Be Positive.
Doomsayer trainers and bosses impact Xers and Millenials.
They are cynical already but if the trainers or leaders
are doomsayer focused, ore downward spiral focused
there will be continual clash.For example “no
one does it that way” or It will take six months
for you to make money” are typical doom conversations
that create clash.
Language and Etiquette—
There is an internet, IM shorthand. LOL for example
is common, among many many more. Is leadership tuned
in?
WHAT DO YOU MEAN I AM SCREAMING !!!!!! An email in
caps is screaming, and suggests anger and rage.
In
Summary
- There are new rules
- Flexibility is in
- Benefit of the doubt is critical
at all levels
- Do not forget the little things-
- Don’t
assume- but be clear about the tasks
- Provide continual
feedback
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